Last modified: July 7, 2025
Introduction
Telephone and Data Systems Inc. (“TDS” or “we” or “us”) respect your privacy and are committed to protecting it through our compliance with this privacy notice.
This Privacy Notice (our “Privacy Notice”) describes the types of information we may collect, use, maintain, protect, disclose, or otherwise process about you when you visit the website tdsinc.com (the “Website”) and our practices for collecting, using, maintaining, protecting, disclosing, or otherwise processing that information.
This policy applies to information we collect on our Website or when you contact us through email;
It does not apply to information collected by:
- us offline or through any other means;
- us or any of our affiliates or subsidiaries related to your or any other individual’s employment or potential employment with us; or
- any third party, including through any application or content (including advertising) that may link to or be accessible from the Website.
Please read this Privacy Notice carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using our Website, you agree to this Privacy Notice. This Privacy Notice may change from time to time (see Changes to Our Privacy Notice).
Your continued use of a Website after we make changes is deemed to be acceptance of those changes, so please check this Privacy Notice periodically for updates.
Children Under the Age of 13
Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect Personal Data from children under 13. If you are under 13, do not use or provide any information on our Website, including your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received Personal Data from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information directly from a child under 13, please contact us at privacy@tdsinc.com.
Information We Collect About You and How We Collect It
Throughout this Privacy Notice, the terms “Personal Data” and “Personal Information” mean any information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or device. However, Personal Data does not include any deidentified or aggregated information.
Generally
We collect Personal Data from various sources, including:
- directly from you when you provide it to us, either on the Website or when you contact us via email; and
- automatically as you navigate through or otherwise use the Website.
Information You Provide to Us
We may collect the following types of Personal Data directly from you when you access or use our Website or otherwise contact us via email: real name, alias, postal address, email address, and telephone number. In addition, we also collect other types of information that you may provide when you fill out a form or through your correspondence with us.
The Personal Data that you directly provide us is collected through:
- information you provide by filling in forms on our Website, such as when you subscribe to an Investor Alert or fill out an Information Request Form;
- if you contact us via email, records of your correspondence (including email addresses);
- your responses to surveys we may ask you to complete for research purposes; and
- your search queries on the Website.
Information We Collect Through Automatic Data Collection Technologies
As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain Personal Data about your interaction with our Website, including information about your equipment, browsing actions, and patterns. This includes:
- details of your visits to, and use of, our Website, including browsing history, search history, traffic data, location data, logs, referring/exit pages, date and time of your visit to our Website, error information, clickstream data, and other communication data and the resources that you access, use, or otherwise interact with on or through the Website; and
- information about your computing device and internet connection, including your IP address, operating system, device make and model, and browser type.
The information we collect automatically may include Personal Data. It helps us to improve our Website and to deliver a better and more personalized service by enabling us to:
- estimate our audience size and usage patterns;
- store information about your preferences;
- record your activities on our Website for analytics and debugging purposes;
- speed up your searches; and
- recognize you when you return to our Website.
The technologies we use for this automatic data collection may include one or more of the following:
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Cookies. A cookie is a small file placed on the hard drive of your computer. We only place non-essential cookies on your device with your consent. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you do not consent to our use of cookies or select this setting you may be unable to access certain parts of our Website. Our Website may use both session cookies (which expire once you close your browser) and persistent cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Website. You can find more information about cookies at http://www.allaboutcookies.org and http://youronlinechoices.eu. More information about our use of specific cookies and how long they remain on your device can be found by clicking the “cookie” link on our Website and reviewing the specific cookies listed under each category of cookies. By continuing to allow cookies (see Choices About How We Use and Disclose Your Information), you hereby consent to our recording of use of the Website or other communications you may have with our Website.
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Session Cookies. Each time you access the Website, a session cookie containing an encrypted, unique identifier is placed on your device. These session cookies allow us to uniquely identify you when you use the Website and allow us to maintain your login session. Session cookies are required to use the Website and are removed when you logout or close your browser window to the Website.
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Persistent Cookies. Persistent cookies that may contain a unique identifier are placed on your device when you access the Website. These cookies are used to track aggregate and statistical information about user activity, maintain your preferences, and provide you with targeted or behavioral advertising based on your activities on the Website. The amount of time these cookies remain on your device may vary, depending on the cookie.
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Web Beacons. Pages of our Website may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit TDS, for example, to count users who have visited those pages and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
How We Use Your Information
We use information that we collect about you or that you provide to us, including any Personal Data:
- to provide and personalize our Website and their content to you;
- to provide you with information that you request from us;
- to support, develop, troubleshoot, and debug our Website;
- to provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses;
- to personalize your experience with our Website and to deliver content and product and service offerings relevant to your interests, including via email;
- to help maintain the safety, security, and integrity of our Website, services, databases and other technology assets, and business;
- for internal testing, research, analysis, and product development, including to develop and improve our Website, and to develop, improve, or demonstrate our products and services;
- detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity;
- debugging to identify and repair errors that impair existing intended functionality;
- to carry out our obligations and enforce our rights arising from any contracts entered into between you and us (such as our Website’s terms of use);
- to notify you about changes to our Website;
- in any other way we may describe when you provide the information;
- to fulfill any other purpose for which you provide it; and
- for any other purpose with your consent.
We may also use your Personal Data to provide you with Investor Email Alerts that you request. If you have subscribed to such alerts and subsequently wish to change your choice, you may do so by clicking the relevant link at the bottom of the email you received or visiting our Unsubscribe From Investor Email Alerts page. For more information, see Choices About How We Use and Disclose Your Information.
Disclosure of Your Personal Data
We do not share, sell, or otherwise disclose your Personal Data for purposes other than those outlined in this Privacy Notice. However, we may disclose aggregated information about our users, and information that does not identify any individual, without restriction.
We may disclose Personal Data that we collect, or you provide, as described in this Privacy Notice:
- to our subsidiaries and affiliates;
- to contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep Personal Data confidential and use it only for the purposes for which we disclose it to them. These entities may, for example, provide IT and infrastructure support services and website analytics services;
- to a potential or actual buyer or other successor in the event of a planned or actual merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of TDS’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by TDS about our Website users is among the assets transferred;
- to fulfill the purpose for which you provide it;
- for any other purpose disclosed by us when you provide the information; and
- with your consent.
We may also disclose your Personal Data:
- to comply with any court order, law, or legal process, including to respond to any government or regulatory request;
- to enforce or apply our terms of use and other agreements; and
- if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the TDS, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection.
Choices About How We Use and Disclose Your Information
We do not control the collection and use of your information collected by third parties described above in Disclosure of Your Personal Data. When possible, these organizations are under contractual obligations to use this data only for providing the services to us and to maintain this information strictly confidential. These third parties may, however, aggregate the information they collect with information from their other customers for their own purposes.
In addition, we strive to provide you with choices regarding the Personal Data we have collected about you. We have created mechanisms to provide you with control over your Personal Data:
- Tracking Technologies. We may use certain tracking technologies that may record your activities on our Website and your other online activities, and such recordings may be disclosed and processed by third parties who provide such technologies. This helps us understand our users and the use of our Website. You may disable these technologies through our Privacy Preferences Center, which you may access by clicking the “Manage Privacy Choices” link on the bottom of any page of our Website and disabling our use of analytics cookies and similar technologies. You may also set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent, however, if you disable or refuse cookies in this manner, please note that some parts of our Website may then be inaccessible or not function properly. If you do not disable these technologies, you explicitly consent to our use of your Personal Data and our recording of your activities on our Website.
- Information About TDS’s Products and Services. We will only use your email address to promote our own products and services when you subscribe to one of our investor e-mail alerts. By subscribing, you consent to our use of your email address for this purpose. If you wish to withdraw your consent and be omitted from future email distributions, you may do so by clicking the relevant link at the bottom of the email you received or visiting our Unsubscribe From Investor Email Alerts page.
Accessing, Correcting, and Deleting Your Personal Data
You may send us an email at privacy@tdsinc.com to request to access, correct, or delete any Personal Data that we have collected about you. We may not accommodate a request to change or delete your Personal Data if we believe the change or deletion would violate any law or legal requirement or cause the information to be incorrect.
The jurisdiction in which you are a resident or are located may provide you with additional rights and choices regarding your Personal Data. Please see Jurisdiction-Specific Privacy Rights below for more information.
Jurisdiction-Specific Privacy Rights
The law in some jurisdictions may provide you with additional rights regarding our use of Personal Data. To learn more about any additional rights that may be applicable to you as a resident of one of these jurisdictions, please see the privacy addendum for your jurisdiction that is attached to this Privacy Notice.
Your California Privacy Rights
If you are a resident of California, you have the additional rights described in our California Privacy Addendum.
Do Not Track Signals
We do not track you over time and across third-party websites or other online services for any purpose.
Some web browsers permit you to broadcast a signal to websites and online services indicating a preference that they “do not track” your online activities. At this time, we do not honor such signals and we do not modify what information we collect or how we use that information based upon whether such a signal is broadcast or received by us.
Data Security
We have implemented measures designed to secure your Personal Data from accidental loss and from unauthorized access, use, alteration, and disclosure.
Unfortunately, the transmission of information via the internet is not completely secure. Although we have implemented measures to protect your Personal Data, we cannot guarantee the security of your Personal Data transmitted to our Website. Any transmission of Personal Data is at your own risk. We are not responsible for circumvention of any privacy settings or security measures deployed on the Website.
Changes to Our Privacy Notice
We may change this Privacy Notice at any time. It is our policy to post any changes we make to our Privacy Notice on this page. If we make material changes to how we treat our users’ Personal Data, we will notify you through a notice on the Website’s home page. The date this Privacy Notice was last revised is identified at the top of the page. You are responsible for periodically visiting our Website and this Privacy Notice to check for any changes.
Your continued use of our Website following the posting of changes constitutes your acceptance to such changes.
Contact Information
If you have any questions, concerns, complaints, or suggestions regarding our Privacy Notice or the ways in which we collect and use your Personal Data described in this Privacy Notice, have any requests related to your Personal Data pursuant to applicable laws, or otherwise need to contact us, you may contact us at the contact information below or through referencing the “Contact Us” section on our Website.
Telephone and Data Systems Inc.
30 North LaSalle Street
Suite 4000
Chicago, IL 60602
United States
(833) 531-2022
privacy@tdsinc.com